Grupo Herdez launches second public tender offer for the remaining 0.06% of the outstanding shares of Grupo Nutrisa

Mexico City, Mexico, November 14, 2013 – Grupo Herdez, S.A.B. de C.V. (“Grupo Herdez” or the “Company”) (BMV: HERDEZ, OTC: GUZBY) announces that having received all the necessary authorizations, it will today launch the second public tender offer (“The Offer”), for up to 19,091 remaining shares or 0.06% of the outstanding shares of Grupo Nutrisa S.A.B. de C.V. (“Nutrisa”) (BMV: NUTRISA). The acquisition price is Ps. 91 per share.

The Offer acceptance period expires on December 13, 2013, under the understanding that it may be extended pursuant to the terms in the Information Prospectus of the Offer. The payment will be settled on December 19, 2013.

The Information Prospectus of the Offer is available in Spanish with the intermediary (Casa de Bolsa Ve Por Más, S.A. de C.V.), or through the following websites: CNBV (, Mexican Stock Exchange ( and Grupo Herdez (


  • 2020: We launched the first edition of Semillero Nutrisa. Together with Nutrisa and the Victoria147 business academy for women, we invited women entrepreneurs to participate in a training program to improve the management of their businesses and have the potential to become part of our supply chain.

We established our first technological alliance with Google, which will allow us to accelerate the digital transformation of Grupo Herdez through the use of Google Cloud Platform tools such as BigQuery ML, Looker, among others.

Through the Herdez® brand and Aires de Campo® we joined the “Sowing a New Normality” initiative, promoted by the civil society organizations Ríos Tarango and Ectágono, which aims to increase the vegetation cover of the environmentally valuable area Barranca de Tarango.

  • 2021: We developed the Group’s second proprietary e-commerce platform, with the Nutrisa® online store.

We updated the apps through which we manage the loyalty programs of our retail brands, Cielito Querido Café® and Nutrisa®, improving our customers’ in-store experience.

During the year, 15 formulas had their nutritional profile strengthened by reducing some critical added nutrients (sugars, sodium and saturated fats).

  • 2022: We expanded our capabilities into new categories through the acquisition of Interdeli and Deli, Dips & Snacks. Integrating brands such as Libanius, Flaveur, Liguria and Señor Cactus into our portfolio.

We Issued the first sustainability bond through which we
committed to a 25% reduction in our water consumption.

Together with our partner McCormick & Company, Inc. we
brought the most iconic Mexican cuisine to the tables of the United Kingdom
through meal kits, sauces and condiments under the Herdez® brand.
  In less than a year, we obtained a 5.5% shelf
share in the Tesco supermarket chain.

We consolidated the integration of Chilim Balam® into retail brands, a leading brand in the snack segment