Programa de agricultura sustentable Grupo Herdez

Programa de Sustentabilidad Agrícola

El objetivo del Programa de Sustentabilidad Agrícola es generar productos alimenticios de alta calidad, evitando alterar el equilibrio del medio ambiente, utilizando adecuadamente los recursos naturales y manteniendo su integridad para generaciones futuras.

Los beneficios principales del programa incluyen: la reducción de costos para el proveedor, la reducción del impacto ambiental y la generación de materias primas agrícolas de mayor calidad.

Los productores son auditados bajo los lineamientos del Manual de Buenas Practicas Sanitarias para Productos Agrícolas con dos principales criterios: Manual de Buenas Prácticas Agrícolas y Programa de Sustentabilidad Agrícola.

Los logros durante el primer año de operación fueron:

  • Evaluamos a 38 proveedores con los criterios de Buenas Prácticas Agrícolas y a 37 con los criterios del programa de Sustentabilidad Agrícola.
  • Redujimos en 16% el uso de agroquímicos.
  • El 90% de nuestros proveedores agrícolas cumple con el Programa de Buen Uso y Manejo de Agroquímico


  • 2020: We launched the first edition of Semillero Nutrisa. Together with Nutrisa and the Victoria147 business academy for women, we invited women entrepreneurs to participate in a training program to improve the management of their businesses and have the potential to become part of our supply chain.

We established our first technological alliance with Google, which will allow us to accelerate the digital transformation of Grupo Herdez through the use of Google Cloud Platform tools such as BigQuery ML, Looker, among others.

Through the Herdez® brand and Aires de Campo® we joined the “Sowing a New Normality” initiative, promoted by the civil society organizations Ríos Tarango and Ectágono, which aims to increase the vegetation cover of the environmentally valuable area Barranca de Tarango.

  • 2021: We developed the Group’s second proprietary e-commerce platform, with the Nutrisa® online store.

We updated the apps through which we manage the loyalty programs of our retail brands, Cielito Querido Café® and Nutrisa®, improving our customers’ in-store experience.

During the year, 15 formulas had their nutritional profile strengthened by reducing some critical added nutrients (sugars, sodium and saturated fats).

  • 2022: We expanded our capabilities into new categories through the acquisition of Interdeli and Deli, Dips & Snacks. Integrating brands such as Libanius, Flaveur, Liguria and Señor Cactus into our portfolio.

We Issued the first sustainability bond through which we
committed to a 25% reduction in our water consumption.

Together with our partner McCormick & Company, Inc. we
brought the most iconic Mexican cuisine to the tables of the United Kingdom
through meal kits, sauces and condiments under the Herdez® brand.
  In less than a year, we obtained a 5.5% shelf
share in the Tesco supermarket chain.

We consolidated the integration of Chilim Balam® into retail brands, a leading brand in the snack segment