For the fourth consecutive year, Grupo Herdez® is recognized for its good practices with a social dimension. 

Mexico City, February 12, 2025 – Grupo Herdez®, the food company with the longest history in the country, has been recognized for the fourth consecutive year in the Exceptional Companies contest of the Institute for the Promotion of Quality (IFC), in its 2024 edition. This year, the distinction of “Exceptional Practice” was awarded in the category of Contribution to the Sustainable Development Goals (SDG) for the service conservation project ecosystems in Ejido Topia of the Del Fuerte® brand.

Through a project linking the Ejido Topia community, located in the Sierra Madre Occidental, northwest of Durango, the aim is to preserve the capacity of local watersheds to purify and regulate water flows. This territory, of more than 7,800 hectares, is home to a group of 121 communal lands holders who contribute to the production of water, used by the community, which also reaches the tomato fields from which part of the raw material for Del Fuerte® is obtained. 

With this project, Del Fuerte®, a Grupo Herdez® brand, shows its commitment to sustainability and care for the environment. Within its sustainability strategy, the Group and the brand are aligned with the following SDGs: 6 Clean Water and Sanitation, 12 Responsible Production and Consumption, and 13 Climate Action. Through projects like this, they seek to reduce their environmental impact throughout their entire value chain.

Grupo Herdez® has been recognized as an Exceptional Company since 2021 for various practices, including:

  • Semillero Nutrisa®: Initiative to promote female entrepreneurship in Mexico and promote equal opportunities. 
  • Sustainability strategy with a focus on food security: focused on guaranteeing access to nutritious and quality food in the country. 
  • Sustainable and Regenerative Agriculture Program: project that seeks to produce high-quality raw materials and foods with the lowest environmental impact, efficiently using natural resources.
  • Digital transformation project: Supply chain optimization through predictive models with artificial intelligence. 
  • Issuance of the First Bond Linked to the Sustainability of the food industry: issuance of stock certificates linked to the commitment to reduce the company’s water consumption to 1.98 m3/Tn produced by the year 2030.

The IFC, Institute for the Promotion of Quality, is a civil association that promotes the competitiveness of Mexican organizations through the development of quality management models. It annually grants this recognition to companies from various industries that implement good practices to promote excellence and continuous improvement, thus contributing to the economic and social development of the country.

2020

  • 2020: We launched the first edition of Semillero Nutrisa. Together with Nutrisa and the Victoria147 business academy for women, we invited women entrepreneurs to participate in a training program to improve the management of their businesses and have the potential to become part of our supply chain.

We established our first technological alliance with Google, which will allow us to accelerate the digital transformation of Grupo Herdez through the use of Google Cloud Platform tools such as BigQuery ML, Looker, among others.

Through the Herdez® brand and Aires de Campo® we joined the “Sowing a New Normality” initiative, promoted by the civil society organizations Ríos Tarango and Ectágono, which aims to increase the vegetation cover of the environmentally valuable area Barranca de Tarango.

  • 2021: We developed the Group’s second proprietary e-commerce platform, with the Nutrisa® online store.

We updated the apps through which we manage the loyalty programs of our retail brands, Cielito Querido Café® and Nutrisa®, improving our customers’ in-store experience.

During the year, 15 formulas had their nutritional profile strengthened by reducing some critical added nutrients (sugars, sodium and saturated fats).

  • 2022: We expanded our capabilities into new categories through the acquisition of Interdeli and Deli, Dips & Snacks. Integrating brands such as Libanius, Flaveur, Liguria and Señor Cactus into our portfolio.

We Issued the first sustainability bond through which we
committed to a 25% reduction in our water consumption.

Together with our partner McCormick & Company, Inc. we
brought the most iconic Mexican cuisine to the tables of the United Kingdom
through meal kits, sauces and condiments under the Herdez® brand.
  In less than a year, we obtained a 5.5% shelf
share in the Tesco supermarket chain.

We consolidated the integration of Chilim Balam® into retail brands, a leading brand in the snack segment

 

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