• They would donate an additional peso for every peso donated by the public.
  • Grupo Herdez has donated more than 18 tons of products to those affected.

Mexico City, January 29, 2024 – In an effort to contribute to the reconstruction of communities affected by the recent Hurricane Otis, Grupo Herdez joined this support initiative through its brands Nutrisa, Moyo, Cielito Querido Café and Chilim Balam.

From November 6 to February 15, 2024, for every peso that consumers donate, Grupo Herdez will contribute an additional peso. This strategy aims to multiply the impact of donations and maximize support for communities affected by Hurricane Otis.

Grupo Herdez aims to donate up to one million pesos through this initiative, which will be added to the 764 tons of food delivered in alliance with Sanfer and La Costeña and through institutions such as the Red Cross, Cáritas Mexicana, Walmart Foundation, Sanfer Foundation, Un Kilo de Ayuda, Origen Gilberto Foundation, Échale, Grupo Herdez, UPS and Alsea. To date, around 162,000 people have been impacted with these supports.

To guarantee transparency and monitoring of donations, the money raised will be managed by Fundación Herdez, an organization with extensive experience in the execution of social projects and support for communities in vulnerable situations. Created by Grupo Herdez and founded by Don Enrique Hernández-Pons in 1988 in Mexico City, it has been characterized by contributing to the food security of Mexico.

The donation can be made in Nutrisa, Moyo, Cielito Querido Café and Chilim Balam stores nationwide. To consult participating stores or learn more details about the donation campaign, visit the Grupo Herdez website (www.grupoherdez.com.mx) or on its social networks.

In 2021, Fundación Herdez joined forces with the network of Food Banks of Mexico (BAMX), Reinserta A.C. and the Foundation for the Dignification of Women A.C. in the joint campaign, United We Do More. This collaboration reinforced Grupo Herdez’s firm commitment to meeting the Sustainable Development Goal (SDG) of Zero Hunger, demonstrating its commitment to the food security of families and communities in adverse situations.

Details on the management of donations made, as well as complete information on their destination, will be available to all interested parties on the foundation’s website (www.fundacionherdez.com) and in Grupo Herdez’s annual reports. In this way, donors can be completely certain of the seriousness and transparency in the management of funds intended to help communities affected by the hurricane.

During these times of difficulties, Grupo Herdez calls for the solidarity of the community in general, inviting you to join this noble cause. Every donation can make a significant impact in the lives of the people who need it most.

2020

2020

  • 2020: In collaboration with La Costeña® and Sanfer®, we delivered 35,000 basic food baskets to benefit more than 175,000 Mexicans affected by the COVID-19 health contingency.

    We launched the first edition of Semillero Nutrisa®, a program to support Mexican women entrepreneurs to participate in a training and business development program.

  • 2021: We became the first consumer company in Latin America to partner with Google, a global technology giant, to accelerate our digital transformation. 

    We signed an agreement with the American company General Mills® to distribute their products in Mexico, with which we entered the categories of cereal bars and prepared dessert flours.


    We celebrated the 80th anniversary of Doña María® mole with the inauguration of Casa Doña María Pons, headquarters of Fundación Herdez® in San Luis Potosí.

    We were placed in the report “Mexican Companies for the 2030 Agenda in the Decade of Action” of the Global Compact, for the actions of the Saber Nutrir® program as a reference practice to achieve Zero Hunger, one of the 17 Sustainable Development Goals of the UN.

  • 2022: We acquired Interdeli and Deli, Dips & Snacks, expanding our capabilities to new categories such as hummus, cheeses, and dips, integrating brands such as Libanius, Flaveur, Liguria, and Señor Cactus into our portfolio.

    For the first time in our history, we brought the best of Mexican cuisine to the United Kingdom with the Herdez® brand, through a joint alliance with McCormick & Company, Inc.

    We issued the first sustainability-linked bond in the food industry in Mexico, committing to reduce our water consumption per ton produced by 2030.

    We signed the United Nations Women’s Empowerment Principles (WEPS), reaffirming our commitment to gender equality.

    We joined the UN’s CFO Coalition for the SDGs, which drives the transformation of corporate finance to achieve the goals of the 2030 Agenda.

    We joined the Pacto por la Comida of the BAMX Network, an initiative that promotes more sustainable food production and consumption systems, with the goal of reducing Food Loss and Waste in the industry.

  • 2023: We consolidated the integration of Chilim Balam® into the Impulse segment portfolio, with which we positioned ourselves in the candy and snack category in the retail model.

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